Silca is known for precision-engineered tools and lubricants that make every ride faster, cleaner, and more efficient. Our goal was to redesign their website to reflect that same craftsmanship and performance online.

We developed a new brand guide to help define and unify Silca’s overall brand strategy, alongside an aligned visual identity system that reinforces their premium positioning across all touchpoints. With this foundation, we overhauled the user experience to improve navigation, streamline the purchase journey, and strengthen brand consistency.